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	<title>Comments on: #motrinmoms Use Blogs &amp; Twitter To Ravage Motrin Brand &amp; Ad&#160;Campaign</title>
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	<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/</link>
	<description>The future of media, music, and creativity</description>
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		<title>By: Steve Pratt</title>
		<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/comment-page-1/#comment-260</link>
		<dc:creator>Steve Pratt</dc:creator>
		<pubDate>Fri, 27 Feb 2009 17:21:16 +0000</pubDate>
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		<description>I&#039;ve read SO much online about the Tropicana redesign being a disaster (and the new INSANE Pepsi branding document that got leaked online) that this isn&#039;t surprising, but thanks for sharing - I didn&#039;t know they&#039;d actually caved in to the pressure! I&#039;m in the States now and saw the Tropicana repackaging for the first time yesterday and it was honestly REALLY hard to tell which type of OJ was which (pulp, no pulp, heavy pulp), so probably a good call :-)</description>
		<content:encoded><![CDATA[<p>I&#8217;ve read SO much online about the Tropicana redesign being a disaster (and the new INSANE Pepsi branding document that got leaked online) that this isn&#8217;t surprising, but thanks for sharing &#8211; I didn&#8217;t know they&#8217;d actually caved in to the pressure! I&#8217;m in the States now and saw the Tropicana repackaging for the first time yesterday and it was honestly REALLY hard to tell which type of OJ was which (pulp, no pulp, heavy pulp), so probably a good call <img src='http://www.stevepratt.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: Steve Pratt</title>
		<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/comment-page-1/#comment-418</link>
		<dc:creator>Steve Pratt</dc:creator>
		<pubDate>Fri, 27 Feb 2009 17:21:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.stevepratt.com/?p=149#comment-418</guid>
		<description>I&#039;ve read SO much online about the Tropicana redesign being a disaster (and the new INSANE Pepsi branding document that got leaked online) that this isn&#039;t surprising, but thanks for sharing - I didn&#039;t know they&#039;d actually caved in to the pressure! I&#039;m in the States now and saw the Tropicana repackaging for the first time yesterday and it was honestly REALLY hard to tell which type of OJ was which (pulp, no pulp, heavy pulp), so probably a good call :-)</description>
		<content:encoded><![CDATA[<p>I&#8217;ve read SO much online about the Tropicana redesign being a disaster (and the new INSANE Pepsi branding document that got leaked online) that this isn&#8217;t surprising, but thanks for sharing &#8211; I didn&#8217;t know they&#8217;d actually caved in to the pressure! I&#8217;m in the States now and saw the Tropicana repackaging for the first time yesterday and it was honestly REALLY hard to tell which type of OJ was which (pulp, no pulp, heavy pulp), so probably a good call <img src='http://www.stevepratt.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: spitz</title>
		<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/comment-page-1/#comment-259</link>
		<dc:creator>spitz</dc:creator>
		<pubDate>Mon, 23 Feb 2009 23:40:51 +0000</pubDate>
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		<description>though honestly, I just find it kind of weird!</description>
		<content:encoded><![CDATA[<p>though honestly, I just find it kind of weird!</p>
]]></content:encoded>
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	<item>
		<title>By: spitz</title>
		<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/comment-page-1/#comment-417</link>
		<dc:creator>spitz</dc:creator>
		<pubDate>Mon, 23 Feb 2009 23:40:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.stevepratt.com/?p=149#comment-417</guid>
		<description>though honestly, I just find it kind of weird!</description>
		<content:encoded><![CDATA[<p>though honestly, I just find it kind of weird!</p>
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		<title>By: spitz</title>
		<link>http://www.stevepratt.com/index.php/2008/11/16/blogs-twitter-ravage-new-motrin-campaign/comment-page-1/#comment-258</link>
		<dc:creator>spitz</dc:creator>
		<pubDate>Mon, 23 Feb 2009 23:39:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.stevepratt.com/?p=149#comment-258</guid>
		<description>an orange followup to the motrin revolt:
http://tinyurl.com/bsd4qa</description>
		<content:encoded><![CDATA[<p>an orange followup to the motrin revolt:<br />
<a href="http://tinyurl.com/bsd4qa" rel="nofollow">http://tinyurl.com/bsd4qa</a></p>
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